How important do you think digital marketing is for your car dealership? It is actually critically important. Are you aware that every single day, there are more than a billion searches online? Now, 85% of those searches are done using Google with the rest being spread out among lesser search engines such as Yahoo!, Bing and the like. Now, in the US alone, 59% of the population uses a search engine each day. 90% of Americans use a search engine once a month.
Now pay attention because here is where the numbers are critical.
74% of all online searches are for local businesses and 82% of those searches are followed up by either a phone call or a visit.
In other words, if your web presence isn’t where it needs to be then you ae losing business on a daily basis. You need to have your dealer marketing stand out.
Are You Visible Online?
How easy is it for customers to locate your dealership on the internet? If it isn’t very easy then it is a fact that your digital dealership advertising needs some tweaking. It doesn’t matter is you have a major dealership or just a small one, being able to successfully navigate the world of digital marketing is vital to your business’s future. The traditional methods of advertising don’t dominate like they used to. Those methods are passé. The entire industry is turning to marketing in the digital word so that they can reach potential customers where they actually spend most of their time…online.
Experts in dealer marketing, such as the team at Dealership Marketing Gurus, know how to use the vast amount of data that is provided by analytics and the like. They use this data in order to build dealer websites that will stand out in the digital world. The team at www.dealershipmarketinggurus.com is composed of web designers, consultants, car dealership SEO experts, writers, and certified AdWords specialists. They are all experienced in bringing car dealerships the best of digital marketing practices. If your dealership is hiding from the search engines, they can precisely and methodically overhaul it and turn your website into the marketing tool that it needs to be.
The Elements of a Dealership Marketing Solution
Web design is first and foremost. With a powerful, SEO enhanced website, you will be able to really stand out from the competition. Remember that you only get one chance to make a great first impression so make that website design leave a great impression on the visitors. SEO is also critical. With proper SEO techniques that are dynamic enough to keep up with the ever-changing search engine algorithms, you will be able to achieve front page rankings on the search engines.Social media marketing is also important. Get your dealership into the conversation in all forms of social media.Analytics let you know exactly which elements of the digital marketing are working and which ones need a bit of assistance. You are too busy running your dealership to worry about all of this though. Go to www.dealershipmarketinggurus.com and let them take care of it for you.