If you own a dealership then the chances are good that you spend quite a bit on advertising. You probably have large ads in all of the newspapers, commercials on TV and radio and maybe even a few billboards. How are those things working for you? How do you know which ones bring in the customers and which are a waste of money? You really can’t tell. Those old school types of dealership advertising are not measurable.
What about your website? Did you know that 81% of the American population uses the internet and search engines to research what they are considering purchasing before they actually make the purchase? This is especially true for vehicles. Dealer websites are one of the most important advertising tools at your disposal.
Are your customers finding your website when they run a search for dealerships in your area? If they aren’t, then your website is useless. You are not utilizing all of the dealer marketing tools correctly and this can actually hurt your bottom line.
Enter Dealership Marketing Gurus
Car dealership marketing online doesn’t have to be hard. All that you really need to do is head on over to www.dealershipmarketinggurus.com and take a look at what they can do for you. These guys have a proven track record when it comes to digital marketing and car dealership SEO.
The team at Dealership Marketing Gurus will start off by designing and website that is responsive and mobile friendly. This website will be set up in such a way that it will maximize the potential for SEO (Search Engine Optimization). Your new dealer website will have a design that is meant to convert the traffic on your site to actual leads and then to sales.
The dynamic approach that they have towards SEO will address each and every aspect or the web presence of your dealership. They can get your website to the first page of various search engines when people search for the relevant terms. Each one of the dealership advertising campaigns will be designed to efficiently target the needs that your dealership has.
How Do You Know It Is Effective?
The thing about online or digital marketing is that unlike traditional forms of advertising, you can actually measure your results. Dealership Marketing Gurus is certified in Google Analytics. What does that mean to you and your dealership though? It means that they can easily find out what the best course of action will be for your digital marketing campaigns.
With Google Analytics, there is a wide variety of options for reporting, which means that you will now be able to know the amount of traffic your website has, how long they lingered, which pages were visited and more! In other words, you get measurable results so you will know exactly what is working and what isn’t. You will have all of the data that you need in order to make systematic, informed alterations to your website so that your search engine results are improved.